Maximization Of Profit
Maximization Of Profit
*It may be short run or long run process .
* Determine the best price and output level that returns the greatest profit .
* It can be negative for consumer if the company starts to use cheaper products or decides to raise unreasonable price .
( # ) There are two methods for profit maximization .
1> Marginal cost = Marginal revenue method
2> Total cost = Total revenue method
* Profit = total revenue - total cost
(#) Profit Maximization With The Help Of TR & TC
( see above figure )
Gross Profit = Total Revenue - Total Cost
= TR - TC
(1) At Q level of output
G.P = TR - TC
= QO - QO
= 0
This is B.E.P ( Break Even Point )
(2) At Q1 level of output
G.P = TR - TC
= Q1.A - Q1.F
= AF ( i.e., Profit )
(3) At Q2 level of output
G.P = TR - TC
= B.Q2 - E.Q2
= BE ( Profit )
(4) At Q3 level of output
G.P = TR - TC
= C.Q3 - D.Q3
= CD ( Profit )
-----> From the above calculation we have conclude that producer
produce Q2 level of output because at Q2 level producer gain maximum profit i.e., BE ( Maximum vertical distance between TR & TC )
(#) Profit Maximization Curve Of MR & MC
*It may be short run or long run process .
* Determine the best price and output level that returns the greatest profit .
* It can be negative for consumer if the company starts to use cheaper products or decides to raise unreasonable price .
( # ) There are two methods for profit maximization .
1> Marginal cost = Marginal revenue method
2> Total cost = Total revenue method
* Profit = total revenue - total cost
(#) Profit Maximization With The Help Of TR & TC
( see above figure )
Gross Profit = Total Revenue - Total Cost
= TR - TC
(1) At Q level of output
G.P = TR - TC
= QO - QO
= 0
This is B.E.P ( Break Even Point )
(2) At Q1 level of output
G.P = TR - TC
= Q1.A - Q1.F
= AF ( i.e., Profit )
(3) At Q2 level of output
G.P = TR - TC
= B.Q2 - E.Q2
= BE ( Profit )
(4) At Q3 level of output
G.P = TR - TC
= C.Q3 - D.Q3
= CD ( Profit )
-----> From the above calculation we have conclude that producer
produce Q2 level of output because at Q2 level producer gain maximum profit i.e., BE ( Maximum vertical distance between TR & TC )
(#) Profit Maximization Curve Of MR & MC
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